Page 9 - Craftcil Aug & Sep 2023

feature

Sector has strengths in raw material Platform to forge new partnerships,
availability, creative & craft abilities and exchange ideas, and explore innovative

manufacturing capabilities ways to elevate toys & games industry

As a nation, we acknowledge
I am glad to know that
the pivotal role of the toy and
Export Promotion Council for
gaming industry in our
Handicrafts (EPCH) is
economic and social
organising the 2nd edition of
development. We aspire to
Khilona-India Toys & Games
promote indigenous innovation
Fair at the India Expo Centre,
and craftsmanship in every
Greater Noida Expressway.
sector, including toys and
The toys and games Mr. Rajesh Kumar
Sunil Barthwal, IAS games. Our goal is to establish-
manufacturing sector has a Singh, IAS, Secretary,
Commerce Secretary, India as a global hub for the
huge potential, given our Department for
Govt. of India creation and manufacturing of
strengths in raw material Promotion of Industry
and Internal Trade, high-quality toys and games,
availability, creative & craft
Ministry of Commerce contributing to both our
abilities as well as manufacturing capabilities. The
& Industry, Govt. of economy and cultural heritage.
Fair is set to bring together around 200 exhibitors
India I encourage all participants to
from across India including from manufacturing
utilize this platform to forge
hubs and traditional toy-making clusters.
new partnerships, exchange ideas, and explore
I hope that the Fair will provide an opportunity for innovative ways to elevate the toy and gaming
boosting the exports of Indian toys and games in industry in India. Let us work together to promote
international markets. I convey my best wishes to sustainable practices, inclusivity, and safety
all the participating exhibitors, buyers and EPCH standards in our products, ensuring a brighter and
for the success of the Fair. more prosperous future for all stakeholders.

players are encouraged to support local toys and reduce
reliance on foreign goods and be a part of the movement ‘Vocal
for Local’. Various steps have been undertaken by the Govt. of
India to promote and develop the domestic toy industry.
Khilona - India Toys and Game Fair was a one of its kind show
that brought together an all-inclusive cross section of toy
manufacturers, even from the remotest corners of India. The
diversity and range of toys and games produced in India were The 12 display categories featured Puzzles & Board Games,
manifested at the 2nd edition of Khilona - India Toys & Games Soft Toys & Play Sets, Ride-on & Pull-along Toys, Educational &
Fair. This was an opportunity for overseas as well as domestic Learning Games, STEM Toys and Games, Subscription & Hobby
buyers and traders to network and partner with modern, Kits, Cycles & Paddle Wheels, Handmade & Craft Toys,
traditional as well as upcoming toys & games manufacturers. Electronic & Precision Toys, Collectibles & Vintage Toys, Outdoor

The second edition of Khilona congregated a full spectrum of Leisure & Games, Sustainable & Eco-friendly Toys. Visitors to
India's toys & games manufacturing industry, with a cross the fair included Importers, Wholesalers, Brand Owners,
section of 200 businesses, ranging from medium and small Speciality Stores, Retailers and e-commerce platforms,
exporters, artisan entrepreneurs and designers to India's Kindergarten & Schools, Designers & Merchandisers, Play &
leading manufacturer exporters. Special learning groups, etc.

CRAFTCIL • August-September 2023 9