Page 47 - Craftcil Feb 2024

e vents in India

that support for ‘scale’ and ‘speed’ was essential to achieve EPCH's Marts that give more market visibility in prime markets, etc.
goal - 'Teen Guna Tees Tak'. Towards all-round readiness to display strengths as well as face
Shri Goyal complimented EPCH on setting a goal of tripling challenges, Shri Goyal also urged all stakeholders to ensure that
exports by 2030. He heard issues impacting the sector from trade no deserving product should not be left out from getting the GI
bodies, artisans, manufacturers, exporters and buying agents and tag, which gives a distinct recognition and added marketability to
urged stakeholders to think big and out of the box. Appreciating goods and produce. He also advised them to revisit government
their efforts, he encouraged them with guidance for the way incentives and schemes for judicious and intelligent use for
ahead. He made a clarion call for making the sector self-sustaining maximum benefit and long term returns. Shri Piyush Goyal also
with timely implementation of key competences in the right assured that the issue of 45 days limit for paying taxes towards
direction, 'out-of-the-box' ideas, focus on innovation, inventory, payment of goods supplied to foreign buyers by MSMEs, taken up
sustainability, branding and apt use of technology; participation in by EPCH, with the Ministry of Commerce and Ministry of Finance,
big exhibitions to show collective strength, branding and is being looked into.
marketing like 'India Store' in receptive and fashion conscious Among the other dignitaries the show at Yashobhoomi was
markets that can give on the spot value; work towards highlighting visited by Shri Santosh Kumar Sarangi, Director General,
handmade products as premium rather than competing with Directorate General of Foreign Trade who met with handicraft
machine-made goods in value terms; keep all segments of the exhibitors to discuss their issues and challenges faced at the time
value chain connected and support each other, especially artisans; of exports. Issues such as Trade Barrier, e-commerce exports, cross
respect the path and people that will take one to India's borders logistics were discussed in detail. Shri Sarangi gave a
international market dominance; create and be part of special patient hearing and suggested ways to tackle these challenges.

CRAFTCIL • February 2024 47